Meet the team

Our senior management team

Jill Wheeler

Managing Director

Jill has been part of the FFBS team since 2014, joining as Head of Business Development before taking up the role of Managing Director in 2017. She provides strategic leadership to the team, ensuring continual business growth to underpin the work of our parent charity.

With over 25 years’ senior management experience across public, non-profit and private sectors, Jill brings with her a wealth of financial and business development expertise.

Dorn Pryce

Head of Operations

Dorn has been with FFBS since 2014 and heads up the Operations Team, which includes our Helpdesk service and Fulfilment Portal. She is responsible for maintaining great relationships with our suppliers; ensuring they provide cost effective goods whilst maintaining high levels of excellence in their service.

Dorn has significant experience working within the Financial Services Sector as a senior manager specialising in third party administration and operational performance.

Mary Alcock

Head of Client Relationships

Mary joined the FFBS team in 2021. She is responsible for overseeing our partnerships with clients, to ensure the best possible customer experience.

Mary has decades of experience helping clients to deliver on their strategies and continuous improvement agendas. She is no stranger to some of the issues faced by our customers’ beneficiaries, having most recently worked in the debt industry, helping clients to deliver best practice for the end user.

Helen Bradley

Head of Business Development

Helen joined FFBS in 2018 as an Account Manager and now leads our business development activities, building new partnerships with organisations to help them deliver vital support to those in need.

Prior to joining the FFBS team, Helen completed a PhD at the University of York and worked in international sales. 

Paul Oakley, Supplier Manager

Paul Oakley

Supplier Relationship Manager

Paul joined the Family Fund Group in 2013, initially supporting the finance and grants teams in our parent charity before moving across to FFBS and taking on his current position in 2019. He is responsible for overseeing our partnerships with all of our trusted suppliers, ensuring that high quality goods are always available to our customers at the best prices.  

Sarah Lolley

Operations Manager

Having joined FFBS’ Operations Team in 2019, Sarah manages our team of helpdesk administrators, as well as our Service Delivery Analyst. She helps to ensure we support customers with their grant fulfilment as best as possible, through an effective Portal and Helpdesk service and successful relationships with suppliers.

Sarah has over 10 years’ experience in customer service, operations, account management and sales. She has worked in numerous sectors, ranging from healthcare to financial services.

Ben Andrews

Business Development Manager

Ben joined the team in 2020 and works with our prospective clients to communicate the work of FFBS and develop new business opportunities.  

Ben has worked for over two decades in the world of sales, specifically for non-profit organisations and charities.

Laura Cope

Account Manager

Laura joined FFBS in 2018, becoming an Account Manager in 2019. She is part of the Client Relationships Team and responsible for managing our partnerships with numerous local authorities, housing associations and charities.

After working as a drama teacher, she spent several years as a project manager in both the charity and arts sectors, focusing on inclusivity and working with underrepresented groups.

Paul McAfee

Account Manager

Paul became a part of the FFBS team in 2017. As part of the Client Relationships Team, he is responsible for managing effective working relationships with our partner organisations and supporting them to meet their procurement needs as best as possible.

Paul has over 13 years of experience working with the public sector, in healthcare, education and law enforcement. Prior to this, he managed a Tex-Mex restaurant which he himself founded in Crete.

Helen Tillett

Client Services Manager

Helen joined FFBS in 2019 and manages our partnership with North Yorkshire County Council, administering the North Yorkshire Local Assistance Fund on their behalf.

Helen has previously worked both in financial services and the public sector, with over 15 years’ experience in team management, customer services and data analysis.

Helen Richards

Partnership Manager for Wales

Helen has been with FFBS since 2013 and manages our network of partner organisations across Wales, helping them distribute essential services to households across Wales through our complete fulfilment service.

Helen has over 20 years of experience managing stakeholders and networks across a wide range of charity and housing sectors.

Our company board

Jill Wheeler

Managing Director

Jill has been part of the FFBS team since 2014, joining as Head of Business Development before taking up the role of Managing Director in 2017. She provides strategic leadership to the team, ensuring continual business growth to underpin the work of our parent charity.

Prior to joining FFBS, Jill held a number of senior level roles within a government think tank, the DWP and the NHS. Jill brings a wealth of commercial and financial experience, having spent much of her career in business development roles across the private and not for profit sectors.

Cheryl Ward

Group CEO

Cheryl is Chief Executive of the Family Fund Group, of which FFBS is a part. She joined the charity as Commercial Director in 2008, before becoming Group CEO is 2012 and was instrumental in founding FFBS in 2013 as a trading subsidiary to generate additional income for the charity.

Prior to joining Family Fund, Cheryl worked within the private sector supporting charities in their grant-making fulfilment, and has held a range of senior roles within financial services and retail travel.  

Claire Locker

Director of Finance

Claire joined Family Fund as a finance assistant in 1999, and has since progressed to her current role as Director of Finance. Claire has overall responsibility for finance, procurement, risk and compliance for both FFBS and the charity.

Heath Thomas


Heath became a part of the FFBS Board in 2016 and, as non-exec Chairman, leads the team in overseeing the effectiveness of the business and ensuring high standards of Governance on behalf of Family Fund.

Heath is a private investor and has significant experience in Managing Director roles at multiple business services organisations.

Joanna Lund

Non-Executive Director

Joanna joined FFBS as Non-Executive Director in 2016. With over 30 years’ experience in marketing, serving on Boards of numerous organisations, her expertise resides in navigating teams and leaders through challenges faced in revenue generation and protection, change management and much more.

Mark Dundon

Non-Executive Director

Mark has been on the board at FFBS since 2015. A graduate in Computer Science with a Masters in Business Administration (MBA), he has a strong commercial and technology background with experience operating as a C-level director of businesses experienced in the financial services, telecoms, utilities, rail and health industries.